All you need to know about Ann Demeulemeester

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Ann Demeulemeester

Date of birth: 29 December 1959

Birthplace: Belgium

Label: Ann Demeulemeester

“Fashion has a right to exist, because it permits the people to define themselves over and over again.”

When I was making research about Yohji Yamamoto and Rei Kawakubo, I discovered a Belgian fashion designer – Ann Demeulemeester. She was one of the distinguished members of the Antwerp Six. Her poetic and emotional garments with soul gained a lot of fans all over the world.

I have created a biography timeline and collected some interesting facts about her. If you want to read an intimate and in-depth review of her work, you can click the link below and purchase her book on Amazon.

Ann Demeulemeester

Ann Demeulemeester’s Brand Identity

Ann Demeulemeester

Aesthetic:

“For me black is not dark, it’s poetic. I don’t think of gothic I think of classic – it’s a big difference.”

Ann Demeulemeester brand is famous for its avant-garde and androgynous designs. Ann is also noted for her use of a monochromatic color scheme which is generally black, white, greys, and neutrals. Ann wanted to design clothes for women with different body types. In one of her interviews, she noted, “My clothes are worn by many different women, each with a different body. It’s my job to find a solution that will fit them all.” 

  • Main color is black.
  • Gender ambiguity.
  • Assymetrical cuts.
  • Oversized.

Brands:

“I want to put a soul in a garment. I don’t want my clothes to be perfect, because human beings are not perfect.”

Ann Demeulemeester has men’s and women’s lines.

Ann Demeulemeester has collaborated with an artist Jim Dine.

Here are must-know facts about Ann Demeulemeester:

“I’ve always been intrigued by cutout silhouettes. They are so intriguing, so poetic-the shadow of a soul. They tell everything about a character and they are open to be filled with one’s own imagination.”

  1. She rarely gives interviews. Demeulemeester is very private and gave only few interviews throughout her career. 
  2. Demeulemeester has a son, whose name is Victor. She let him finish some of her collections. ann-demeulemeester
  3. She loves to wear only her own designs. Ann only wears her own designed clothes, except pair of Levi’s 501s which she uses “for gardening”. “What I like to wear, I do myself,” she has said. “I don’t know how that sounds, but it’s the truth. My life is so mixed with my profession that I don’t know where I begin or my work ends.”
  4. Music was always a great influence in her work. From a young age Ann got obessed with an androgynous punk singer – Patti Smith. And started to draw much of her inspiration from her. In fact, she has even sent Smith 3 white shirts which were designed by herself. Since then, Smith started to wear Demeulemeester’s designs every time she was stepping on stage.
  5. Ann has very strong bond with her family. In the interview with Newsletter, Ann revealed  that her father hasn’t missed a single show.
  6. Ann doesn’t procrastinate. Her collections have always been ready weeks in advance. She stated, “I can’t bear the stress of not being ready for something”.

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